Thursday, December 6, 2007

PRI Celebrates 20th In Sunny Orlando

Beginning with a warm Exhibitor Reception in the main lobby last night, the 20th Performance Racing Industry Show got underway. Press conferences, seminars, and a convention center filled with anything and everything to do with racing, it’s all here. Exhibitors from every corner of the racing scene can be found putting their best grill forward.

Any number of AMSOIL sponsored racers are in town wearing their AMSOIL colors. In addition, Boyd & Jo Coddington flew in from the West Coast to present a seminar entitled, “Boyd Coddington Builds a Bonneville Hot Rod.” The famed hot rod stylist broke new ground this year with the “Salt Fever” AMSOIL/Coddington Bonneville Roadster. Later today Boyd and crew will re-tell their story at an AMSOIL Dealer meeting in the Convention Center.

Mopar Muscle magazine announced the winners of their 2007 AMSOIL Mopar Muscle Engine Challenge at one o’clock in the press room. After thanking all the sponsors who make it possible, the magazine presented first prize to Ken Lazerri and Russ Flagle of Indy Cylinder Heads who won the competition by three hundredths of a point. Publisher Jim Foos and Editor Randy Bolig also extended an invitation to Mopar engine builders to participate in the 2008 AMSOIL Mopar Muscle Engine Challenge which will feature a 440-based spec engine.

Coddington fans from Oklahoma come over to greet Boyd and express their enthusiasm for his TV show and his work.

Jo shares how cars have been in her blood from her earliest days of go-kart racing at age six. Her father had to put a restrictor plate in the kart because she never took her foot off the accelerator.

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